英语翻译电视广告是信息高度集中、高度浓缩的节目,是四大宣传媒介(电视,报纸和杂志,广播,户外)之首.电视是宣传面最广的,兼有报纸、广播和电影的视听特色,以声、像、色兼备,听、视、读

来源:学生作业帮助网 编辑:作业帮 时间:2024/03/29 15:22:39
英语翻译电视广告是信息高度集中、高度浓缩的节目,是四大宣传媒介(电视,报纸和杂志,广播,户外)之首.电视是宣传面最广的,兼有报纸、广播和电影的视听特色,以声、像、色兼备,听、视、读

英语翻译电视广告是信息高度集中、高度浓缩的节目,是四大宣传媒介(电视,报纸和杂志,广播,户外)之首.电视是宣传面最广的,兼有报纸、广播和电影的视听特色,以声、像、色兼备,听、视、读
英语翻译
电视广告是信息高度集中、高度浓缩的节目,是四大宣传媒介(电视,报纸和杂志,广播,户外)之首.电视是宣传面最广的,兼有报纸、广播和电影的视听特色,以声、像、色兼备,听、视、读并举,生动活泼的特点成为最现代化也最引人注目的广告形式.
其优点:快速、直观,更具有强制性,是现在流行的“轰炸式营销”的有力推广手段.具有互动性,比较容易吸引眼球,一段精彩、幽默的广告,可以给人们留下较深的印象,较短时间内达到效果.面对面的传播方式,综合性理想的效果,出现濒率高,有声有象,视听兼备,感染力较强,易与收视者建立亲密感情,深入家庭.随着现在公共交通上也有了流动电视,其覆盖面又大了很多,覆盖面是广告推广很关键的因素.
因此电视广告是面向全国的产品用户的首选,其他媒体无法替代.

英语翻译电视广告是信息高度集中、高度浓缩的节目,是四大宣传媒介(电视,报纸和杂志,广播,户外)之首.电视是宣传面最广的,兼有报纸、广播和电影的视听特色,以声、像、色兼备,听、视、读
The television advertisement is the information high degree of concentration,the highly enriched program,is four big propaganda media (television,newspaper and magazine,broadcast,outdoors) the head.The television is propagandizes the surface broadly,has at the same time the newspaper,the broadcast and the movie seeing and hearing characteristic,by the sound,the elephant,the color has both,listens to,to regard,to read developing simultaneously,the spirited characteristic becomes the most modernized also most noticeable advertisement form.Its merit:Fast,direct-viewing,has compulsorily,is the present popular “the bombing type marketing” powerful promoted method.Has interactive,compared with easy to attract the eyeball,a section splendid,humorous advertisement,may make the deep impression to the people,in the short time achieves the effect.The face-to-face dissemination way,the comprehensive ideal effect,appears is close to rate is high,has the sound to have the elephant,the seeing and hearing has both,the power is strong,easily establishes the intimate sentiment with the viewer,thorough family.Also had the flowing television along with the present mass transit in,its coverage has also been big very much,the coverage is the advertisement promotion very essential factor.Therefore the television advertisement is faces national the product user's first choice,other media are unable to substitute.

The television advertisement is the information high degree ofconcentration, the highly enriched program, is four big propagandasmedia (television, newspaper and magazine, broadcast, outdoors) thehead...

全部展开

The television advertisement is the information high degree ofconcentration, the highly enriched program, is four big propagandasmedia (television, newspaper and magazine, broadcast, outdoors) thehead. The television is propagandizes the surface broadly,concurrently has the newspaper, the broadcast and the movie seeing andhearing characteristic, by the sound, the picture, the color has both,listens, to regard, to read develops simultaneously, the spiritedcharacteristic becomes the most modernized also most noticeableadvertisement form.
Its merit: Fast, is direct-viewing, has compulsorily, is the presentpopular "the bombing type marketing" powerful promoted method. Has theinteraction, compared with is easy to attract the eyeball, a sectionsplendid, humorous advertisement, may make a deeper impression to thepeople, in a shorter time achieves the effect. The face-to-facedissemination way, the comprehensive ideal effect, appears being closeto rate high, has the sound to have the elephant, the seeing andhearing has both, power stronger, is easy and the reception of TVestablishment intimate sentiment, thorough family. Also had the mobiletelevision along with the present mass transit in, its coverage bighave been very many, the coverage is the advertisement promotion veryessential factor.
Therefore the television advertisement is faces national the productuser's first choice, other media are unable to substitute.

收起